The National Aquaculture Association is presenting a workshop titled "The Four P's of a Safe and Sustainable Aquaculture Industry: Practices, Presentation, Promotion, and the Press" on October 8th from 9:00am-4:00pm at Harbor Branch Oceanographic Institute in Fort Pierce. Here is a description of the workshop:
U.S. aquaculturists face a variety of challenges to the marketability of their products including cheaper imports from foreign producers, environmental advocates who don't fully understand U.S. aquaculture, and negative media coverage that can result from these factors. To help regional aquaculturists meet such challenges and grow their businesses, the National Aquaculture Association (NAA) and the National Soybean Board are teaming up with Harbor Branch Oceanographic Institute at Florida Atlantic University and the Florida Aquaculture Association to present a day-long workshop .The workshop presentations will cover product safety and sustainability, the knowledge and skills necessary to help shape public perception of aquaculture at the local level, and information on regulatory verification and the certifications that various private organizations use. In addition to a local speaker presenting on "Why Aquaculture within the Region is Environmentally and Sustainably Sound," workshop instructors will include aquaculture experts Drs. Andy Goodwin and Nathan Stone from the University of Arkansas at Pine Bluff, NAA Executive Director Betsy Hart, and NAA Outreach Coordinator and Communications Consultant Linda O'Dierno. All participants will receive an information toolbox containing handy references and important information to help spread the good news about U.S. aquaculture.
For the workshop agenda and registration information, visit http://www.fau.edu/hboi/Aquaculture/naa2010home.php.
